The rise of e-commerce and digital retail has made omnichannel strategies essential for supply chain success. Businesses must now manage a unified supply chain that serves customers across multiple platforms, including physical stores, online marketplaces, and mobile apps. Omnichannel supply chain strategies involve integrating inventory management, logistics, and fulfillment to deliver seamless customer experiences, regardless of where the purchase is made. Companies that adopt omnichannel approaches will improve inventory accuracy, reduce shipping times, and ensure consistent service quality across all channels.