There has been tremendous change seen in the clothing industry, and what has been clearly seen is that sustainability and technology are what is driving the change. There is increasing pressure on the brands to use sustainable fabric such organic cotton, reclaimed polyester, and vegetable dyes. Automated manufacturing systems like the rapid prototyping technology and intelligent design tools are already being used in production to reduce the number of defective products as well as the wastes produced. The latest digitization of retail has taken the industry to another level through concepts of trialing the products online, availing made-to-suit sizes through artificial intelligence and blockchain solutions for tracking the products through the value chain. At the same time, globalization and shifts in rules for engaging in international business oblige them to leave their comfort zone and redesign their strategies. These developments explain why clothing industry indeed harnesses new technologies and appeals to such class interests as environmental sustainability and change in demand.